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Marketing & Monetization

Use the most effective app promotion and monetization strategies to grow your app and make it as profitable as possible. Stay tuned to learn knowledge from our experienced digital marketing experts.

Volodymyr Fedorychak

We Had No Idea What We Were Missing Until We Tried Woodpecker

Like any other business, software houses are constantly in search of new clients. And, just like lots of organizations operating in the digital space, we thought we had just the…

Volodymyr Fedorychak

How to Identify Target Audience for Your Mobile App

Mobile apps designed for everyone eventually become unnecessary to anyone. At the same time, niche products stand a better chance of success. Consequently, you have to first know well enough…

Volodymyr Fedorychak

8 Proven Ways to Monetize Your Mobile Application

Mobile apps are developed for various purposes. For some developers, a mobile app may be a pilot project, others may strive to increase their brand awareness, but most developers pursue…

Volodymyr Fedorychak

Mobile Game Monetization: Strategies, Techniques and Useful Tips

In the mobile app market, developers generate most of their revenue from games. The target audience in this market segment is huge on its own. That is why a well-thought-out…

Volodymyr Fedorychak

App Store Optimization (ASO): Tips, Tricks, and Useful Tools

Mobile app marketing is among the most important steps of work if your goal is to develop a successful product. To return your investments, you have to make an effort…

Volodymyr Fedorychak

7 Quick and Easy Ways to Validate Your Startup Idea

It is far from the hardest thing to come up with an idea for your future product or even implement it. What is really difficult is to come up with…

Volodymyr Fedorychak

17 Efficient Ways to Promote a Mobile App that You Need to Know

Product promotion on the market is one of the main difficulties faced by mobile app developers. However, this task is very important because there will be no audience without proper…

Volodymyr Fedorychak

How to Find a Profitable Niche for Your Mobile App

There are a lot of apps now, and it is almost impossible to stand out trying to create another social network or note-storing service. That is why it is crucial…

Emily Clark

How to Gain and Improve App Store Ratings and Reviews

App reviews and ratings are a testament to the quality of your business’ app. Ratings affect how potential customers perceive your product and can influence whether someone decides to download…